tincup mountain whiskey
Led the creative development of Instagram Story content for a co-branded campaign between TINCUP Whiskey and Leave No Trace in celebration of Great Outdoors Month. Designed a series of dual-branded story sets focused on educating audiences around responsible outdoor recreation, blending brand storytelling with purpose-driven messaging.
Balanced visual identity systems across both brands while creating engaging, digestible content optimized for social consumption. The work aimed to inspire mindful adventure while reinforcing TINCUP’s connection to the outdoors.
